{"id":19747,"date":"2026-10-19T10:15:30","date_gmt":"2026-10-19T13:15:30","guid":{"rendered":"https:\/\/www.blogsoestado.com\/evandrojunior\/?p=19747"},"modified":"2026-10-19T10:15:33","modified_gmt":"2026-10-19T13:15:33","slug":"avon-tem-marca-social-com-100-dos-lucros-destinados-as-causas-femininas","status":"publish","type":"post","link":"https:\/\/blogs2.blogsoestado.com\/evandrojunior\/2026\/10\/19\/avon-tem-marca-social-com-100-dos-lucros-destinados-as-causas-femininas\/","title":{"rendered":"Avon tem marca social com 100% dos lucros destinados \u00e0s causas femininas"},"content":{"rendered":"\n
\"\"
Iniciativa cria fundo cont\u00ednuo por meio de linha de produtos n\u00e3o cosm\u00e9ticos para sustentar a\u00e7\u00f5es pelo fim da viol\u00eancia contra as mulheres e o cuidado com a sa\u00fade das mamas<\/strong><\/figcaption><\/figure>\n\n\n\n

S\u00e3o Paulo <\/strong>– Reafirmando seu apoio cont\u00ednuo \u00e0 sa\u00fade, \u00e0 seguran\u00e7a e aos direitos das mulheres, a Avon lan\u00e7a a marca social Avon Por Elas. A novidade reverte 100% dos seus lucros de venda para iniciativas voltadas ao fim da viol\u00eancia contra as mulheres e ao cuidado com a sa\u00fade das mamas, realizadas em parceria com o Instituto Natura. Unindo um portf\u00f3lio exclusivo de itens n\u00e3o cosm\u00e9ticos a uma plataforma constante em prol de causas femininas, o projeto garante investimento sustent\u00e1vel em a\u00e7\u00f5es, movimentos de conscientiza\u00e7\u00e3o e parcerias voltadas para toda a sociedade, al\u00e9m de iniciativas espec\u00edficas para Consultoras de Beleza e consumidores.<\/p>\n\n\n\n

Desenvolvida para estar presente no dia a dia com praticidade e prop\u00f3sito, a linha traz quatro itens especiais: camiseta, bon\u00e9, ecobag e necessaire. Para al\u00e9m dos produtos, a Avon Por Elas atua na democratiza\u00e7\u00e3o de informa\u00e7\u00f5es essenciais, oferecendo materiais e recursos para apoiar a conscientiza\u00e7\u00e3o sobre os diferentes tipos de viol\u00eancia dom\u00e9stica e sintomas do c\u00e2ncer de mama, a import\u00e2ncia da realiza\u00e7\u00e3o dos exames de rotina e canais de apoio tanto para enfrentamento \u00e0 viol\u00eancia quanto para cuidado com a sa\u00fade mam\u00e1ria.<\/p>\n\n\n\n

\u201cO Avon Por Elas surge como a evolu\u00e7\u00e3o natural de um compromisso de mais de tr\u00eas d\u00e9cadas da Avon com a causa da sa\u00fade e direitos das mulheres. A nova marca social representa a nossa cren\u00e7a de que, quando nos unimos, podemos transformar realidades. Queremos que ela seja uma ferramenta potente de apoio, informa\u00e7\u00e3o e conscientiza\u00e7\u00e3o, fortalecendo cada mulher a cuidar de si, das outras e a reconhecer seus direitos\u201d, afirma Cec\u00edlia Ribeiro, Diretora de Neg\u00f3cios e Marca Avon Am\u00e9rica Latina.<\/p>\n\n\n\n

Apresentada durante o Outubro Rosa, a iniciativa mobiliza toda a rede de rela\u00e7\u00f5es e a sociedade em uma ampla campanha de conscientiza\u00e7\u00e3o sobre o c\u00e2ncer de mama na Am\u00e9rica Latina. Realizada pela Avon em parceria com o Instituto Natura sob o conceito “Se tem mama, tem conversa”, a campanha refor\u00e7a a import\u00e2ncia da detec\u00e7\u00e3o precoce, da realiza\u00e7\u00e3o dos exames de mamografia e das consultas ao m\u00e9dico, enfim, toda uma rotina que favorece o cuidado com a sa\u00fade das mamas.<\/p>\n\n\n\n

Quando Avon e Instituto Natura se unem para promover a conscientiza\u00e7\u00e3o para as mulheres da Am\u00e9rica Latina, tornamos poss\u00edvel que elas entendam que t\u00eam direitos e devem se sentir valorizadas e respeitadas quando o assunto \u00e9 o cuidado com a sa\u00fade das mamas. E \u00e9 isso que a venda do produto social Avon Por Elas torna poss\u00edvel\u201d, afirma Let\u00edcia Passini, executiva de reputa\u00e7\u00e3o e comunica\u00e7\u00e3o do Instituto Natura Am\u00e9rica Latina.<\/p>\n","protected":false},"excerpt":{"rendered":"

S\u00e3o Paulo – Reafirmando seu apoio cont\u00ednuo \u00e0 sa\u00fade, \u00e0 seguran\u00e7a e aos direitos das mulheres, a Avon lan\u00e7a a […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19747","post","type-post","status-publish","format-standard","hentry","category-sem-categoria"],"yoast_head":"\nAvon tem marca social com 100% dos lucros destinados \u00e0s causas femininas - 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